Read the story behind Unlimited Wellbeing and its founder Dave. He explains why he decided to use JournoLink instead of a PR agency to manage the PR and brand image of the company.
At Unlimited Wellbeing, we like to do things a little differently and stand out from the crowd, which is why developed a unique end to end proposition within the health & wellbeing sector, serving individuals, organisations and communities as well as providing opportunities and employment for industry professionals.
Unlimited Wellbeing at a glance is:
- State of the art online health & wellbeing platform
- A nationwide network of verified wellbeing practitioners & partners
- Unique workplace wellbeing proposition
- Mental health training, support and dedicated employee assistance programme
- A highly skilled and qualified team of UW Wellbeing Coaches
- Wellbeing event management from huge festivals to local health fairs
- Health & wellbeing training and education
As a business with a nationwide client base, we found that we were facing a choice between a hugely expensive national PR agencies or local ones with limited reach and contacts. We have the skills internally to produce eye-catching press releases and content so it made sense to bring it in-house.
We have had valuable national coverage from hugely influential media sources such as The Fintech Times and Yahoo Finance. We have also been featured in a number of trade press articles such as the Dental Review News which helps build our credibility and profile within different sectors. We have also had good local coverage as well with our forthcoming Wellbeing Festival getting great coverage from The Nottingham Post.
We have seen an increase in workplace wellbeing enquiries from potential corporate clients and also attracted the attention of a number of private investors who have seen what we are doing and the potential that the business has to offer. Overall, we feel are building our profile as a leading provider within the wellbeing sector.
We have been able to significantly increase our media presence and coverage with regular interest from both local and national media. We have also been able to begin building our own network of journalists and now regularly contribute to many within the industry looking for information or comment. In addition, we share JournoLink media requests with our network of verified professionals which has helped generate over 50 responses to journalists so far.