Resources
Michael Toebe Freelance PR Consultant - An interview
Michael Toebe is Communication and PR freelance specialist in the USA. He has replied to our questions to help us and others understand his work and how he ended up being a freelance.
Hana Bednarova Freelance PR Consultant - An Interview
Hana Bednarova is a freelance PR consultant based in Manchester with years of experience in digital PR and SEO. We caught up with her for an interview.
A press release is NOT an advert!
One of the most common mistakes businesses and organisations make when writing a press release is to make it very promotional, like a product description. But a press release is not an advert. Journalists are looking for stories, not products. Read why.
6 Top Tips for Running a Successful Press Event
Kate O’Sullivan, the Managing Director of the PR agency ADPR wrote for us a piece on how to run a successful press event. In this blog, she shares great tips to attract journalists, and ensure the event has a great PR impact for your business.
How we got a double page on the Telegraph by responding to a media request
Responding the media requests is one of the best and easiest ways to secure coverage for a business. We explain why and how to how with our examples of successful responses.
Why you really need PR for your franchise
PR is essential for any Franchise who wants to be successful and expand. PR will help franchisors and franchisees build brand recognition and maintain a positive image, vital for your expansion. Learn why here.
9 Ideas of Press Releases to send in April
Publishing a press release is one of the best avenues to help your brand receive media coverage. Looking for ideas of press releases for April? Increase your chances of press coverage with these 9 ideas of PR campaigns we've listed.
Advertising Vs PR. What is the difference?
Advertising and Public Relations have the capacity to go hand-in-hand when used by companies as part of their marketing strategy in their attempts to achieve their business goals. However, PR and advertising are in fact two different practices. In this article, the two disciplines will be dissected, with a look at their differences, advantages and drawbacks, and examine when organisations would look to implement them as part of their business strategy.
7 Ideas of Press Releases to send in March
Looking for ideas of press releases to send in March? Increase your chances of press coverage for your business with these 7 ideas of PR campaigns we've listed.
7 Ideas of Press Releases to Send in February
Looking for ideas of press releases for February? Increase your chances of press coverage with these 7 ideas of PR campaigns we've listed.