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The Basics of Marketing Yourself To Journalists Professionally

The Basics of Marketing Yourself To Journalists Professionally

The basics of marketing yourself professionally to journalists are more or less the same, whether you respond to a Journo Request, meet them at a trade show or some other event. They are always looking for news, are time poor, and have lots of other opportunities in front of them. It is your job to market yourself to them, and make their job easier.