The evolution of social media in Public Relations
It is important to sometimes reflect back on how much social media truly has helped changed our world and as such the world of Public Relations, in terms of communication and press releases.
4 skills & qualities learnt at JournoLink
Jez came for work experience at JournoLink to learn more about PR and startups. The work experience gave him an insight into the business world and what top skills and qualities help to form us at JournoLink.
Christmas in July? It's never too early to start your PR
There’s often a lot of controversy surrounding when it’s too early to start talking about the festive season. Christmas songs before Halloween? Decorations in November? However, in PR Christmas starts in July.
If I said PR was easy, would you believe me?
Nicola Millington, Marketing Maven at FP Comms with 15 years’ experience of PR is here to inspire the growth of your business through great communications. These 3 core tips will make you successful in connecting with journalists, bloggers, vloggers and other media in a meaningful way.
How PR can benefit a crowdfunding project
Crowdfunding or similar projects are considered a little bit new in the world of business, if not a little bit trendy as well. Just like any new project and product, there needs to be the marketing that gets behind it and pull it into the limelight. PR for Crowdfunding project is one of the great ways of doing it.
Keep Calm and Carry On
Businesses should reflect on what the potential impacts might be from the Brexit vote result. Aside from the immediate volatility in the currency and stock markets, nothing will change for a couple of years, and who knows what will be negotiated in the meantime.
4 reasons to vote IN & 4 reasons to vote OUT - You decide
The campaigns run by the exit and remain camps have thrown more facts, more quotes, more opinions by “acknowledged experts” former leaders and captains of industry than any other before, leaving voters confused. We got Tet Kofi and Ben Caine to put the Remain and Exit arguments together to help you decide.
Four powerful ways to use a business calendar to raise your profile
Relevance and recognition derives from the ways in which you engage with social conversations, activities and milestones in your industry. A business calendar is the greatest tool for identifying the dates and events you should be commenting on and reacting to, that’s why we spend so many resources on creating the Business Calendar on Journolink.
Networking faux-pas and how to avoid them
The first rule for any start up business is to get out there, connect with those you want to connect with the most - get ahead of the game and get networking! However, it's important to make a good first impression..
A 101 guide to the differences between PR and Advertising
Have you ever been asked ‘well, what actually is PR? And how is it different to advertising?’ relations is one of the many marketing channels that can be used under the Advertising umbrella but the differences between the two are often blurred.