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Why positive PR is a prerequisite of our economic recovery

Why positive PR is a prerequisite of our economic recovery

At the time of the last economic crisis in 2008 my daily frustration was journalists telling me that they were hearing no SME good news stories, so assumed that there were none. At the very same time businesses were telling me that they were doing great things to battle their way through, but had no idea, and certainly no real budget, to get their successes in front of those responsible for the words in the columns of the news titles.