Why Letterhead Printing Works In 2019

5 years ago

You might hear about the ‘digital era’ in which we live on a daily basis, and while today’s communication world is almost unrecognisable to that of 50 years ago, there are some things which have stood the test of time. Email marketing is now a readily used strategy in the business communication toolbox – but how much impact does it really have?

In this blog, we take a look at how letterhead printing can be an important element of a print marketing campaign which gets results:

Stand Out From The Crowd

Ever opened your email inbox to look for meaningful messages, only to find it flooded with what could only be described as ‘marketing spam’? This is the result of multiple brands battling for your attention, but in the end, they can end up cancelling each other out. That’s because we only have a limited amount of time, and will, to look through messages. Send a letter, and you are immediately bypassing the inbox scrum, and engaging the recipient. Add letterhead printing into the bargain, and you are not losing out on any branding power, either.

The personal touch

You might be amazed at how much more of an impact a carefully worded, personalised letter can have, in comparison to a mass produced email which is sent out in a ‘click and hope’ campaign. But while the contents and style of the letter can be personal, you can also ensure that the communication still carries the same weight in terms of branding, with a smart letterhead which can feature your logo.

All The Information

The information stuffed into the bottom of an email, in the form of a signature or otherwise, can often be ignored. Letterhead printing allows you to display all the most important details about your business right at the top of the page, leaving little room for confusion. It could be your website address, postal address, social media accounts or telephone and fax numbers – the key thing is that they are prominent at the top of a physical document which is hard to ignore or delete! Many people do not realise the advantages of using printed letterheads. Small businesses especially could really benefit from the advantage’s letterheads bring. Ensure you spend time on creating a design in line with your branding. Letterhead printing is an inexpensive way to create positive associations with your business.

So those are just some of the reasons why letterhead marketing is still relevant in 2019. Sometimes the little things can make all the difference!

Looking for impactful letterhead printing? PrintUK.com

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About PrintUK.com

We are PrintUK.com We are a leading online printing company that specialises in high quality printing and design services. Our ambition is to be the best print and online design company, so we invest heavily in technology and software development to ensure faster turnaround times, sharper pricing and higher quality. We are here to help your marketing budget go further without compromise. We continually invest in technology to improve upon our quality, production efficiency and turnaround times. Any cost saving is passed onto our customers which allows us to offer incredibly competitive prices. We predominantly serve Design Agencies, SME’s, print buyers, local authorities and large corporate businesses. Our website and business is designed to help businesses promote themselves cheaply and easily through print and for larger customers to help stretch those limited marketing budgets. We accomplish this by providing easy to personalise design agency quality templates accompanied with cheap high quality printing. We believe that well designed, high quality print, delivered into the right hands on time has and will continue to have an important role in the marketing mix. Print UK is here to help achieve that aim. That's our promise. Production We run a 24hr production operation which allows us to be extremely responsive and dependable, couple this with our continuous investment in stat-of-the-art equipment and we are able to deliver flexible print solutions. That allow us to cater for all complexities and scales of print work from standard generic print products i.e. Leaflets, Business Cards etc... to extremely complicated, time constrained, bespoke products that are increasingly used as part of any marketing and advertising strategy. Artwork We are here to help your marketing budget go further without compromise. We continually invest in technology to improve upon our quality, production efficiency and turnaround times. Any cost saving is passed onto our customers which allows us to offer incredibly competitive prices. If your a novice to the print and design world we would suggest that you use our 'design templates' rather than spending hours trying to work out how to produce your own print artwork, it will undoubtedly be a cheaper, less time consuming option. Also you know that your artwork will print properly and it will allow you more time to focus on your business. If you're an expert and have print ready artwork, what are you waiting for? Choose your specification, upload your artwork and we'll deliver wherever you want. If you have any questions or want more insight into our business please get in touch.