Referendum decision site goes viral and crashes as 80,000 undecided voters remain confused

A dynamic online questionnaire to help undecided voters make their mind up about which way to vote in the referendum has attracted 80,000 respondents within 7 days of going live. As hits to the site escalated during Tuesday night’s BBC debate, the site struggled to cope with demand. In the final hour of the debate alone, between 21:00 and 22:00 BST, the site attracted over 7,500 visitors.

Compiled and run by JournoLink, the online PR platform for small businesses, the questionnaire on eudecision.uk invites respondents to say whether they agree or disagree with 20 questions covering Trade, Economy, Immigration, Defence and Governance. It then indicates whether the overall response leans towards ‘Stay’ or ‘Leave’. It is currently indicating a 55% Leave tendency.

Development Director, Adam Prickett reassured users, “The call from ordinary people has been so great for guidance on which way to vote which has given us a survey response over ten times bigger than any other survey. On Sunday evening the demand was so great that we had to take the site down temporarily, but all was up and running again by Monday morning, and the number of respondents just grows and grows.”

The one clear message is that voters are by no means clear in their minds on which way to vote yet.

Three key issues continue to question the way people will vote.

• Who should be able to work in Britain

After 80,000 responses there is a broadly even split between those who believe ‘Europeans should be able to live and work anywhere in Europe without restrictions’, with 47% agreeing and 44% disagreeing. At the same time though more than 8 out of 10 agree that Britain should say who comes into Britain to work.

• What will be the real impact on the economy

Around a third of respondents simply do not have a view on whether Britain could negotiate better trade deals as an EU member, or outside of the EU. Similarly more than a third can not make their minds up on whether the economy would be more stable with Britain in Europe or out, although more than 8 out of 10 agreed that it is important for British businesses to trade freely with EU countries.

• Whether open borders are good for management or bad

The vast majority are in agreement on defence and crime, but the responses are not consistent with voting either ‘Stay’ or ‘Leave’. Whilst 86% feel that open borders might make it easier for criminals to move between countries, 95% also said justice should span borders.

Respondents have contributed through social media with more than 95% coming from the UK. Whilst only 5% of the results have come from overseas, there is a marked difference between overseas respondents and domestic respondents. At home the swing is 56% towards ‘Leave’ whereas the overseas vote favours a 55% ‘Stay’.

The questionnaire, on eudecision.uk is open for completion at any time up to midnight on the 22nd, and JournoLink will be monitoring and reporting the outputs.

Notes to Editors

A full summary of responses, with real time voting tendencies, and latest updates, is available on request from info@journolink.com,


About EUDecision.uk

EUDecision.uk was setup by JournoLink, the online PR tool for small businesses.It features 20 questions covering Trade, Economy, Immigration, Defence and Governance.