Online content has never been more important, based on today's ONS data

Writing and sharing online content has never been more important, says copywriter and content marketing agency founder Ben Caine.

Based on ONS data released today, 8 out of 10 adults access the internet “on the go” and nearly 9 out of 10 use the internet "at least weekly".

Ben Caine, former journalist and founder of content marketing agency Benchmark Content, said: "Today's ONS data shows that online marketing is so important for businesses of any kind.

"If almost 80 per cent of adults are using the internet on the go you have multiple opportunities to be seen by potential customers.

"Blogging is a great way of sharing content. Not only does it increase your SEO over time, but it also provides you with posts for social media too, which gives you even more opportunities to get in front of your target customers."

According to the ONS, since 2006 daily internet use has grown from 35% to 80% in 2017.

Notes to editors:

For more information about Benchmark Content, or for additional comment, please contact Ben Caine on 07940219784 or email ben@benchmarkcontent.com

For more information about the ONS release visit https://www.ons.gov.uk/peoplepopulationandcommunity/householdcharacteristics/homeinternetandsocialmediausage/bulletins/internetaccesshouseholdsandindividuals/2017#nearly-9-out-of-10-adults-in-great-britain-use-the-internet-at-least-weekly


About Benchmark Content

Benchmark Content is a content marketing agency based in North East London. Originally founded in 2016 by former journalist Ben Caine, we help businesses grow by providing great content. Services we offer include blogs, website content, sales letters, social media marketing and copy, email marketing and design work, as well as keyword research and other online marketing services.


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