Mum and entrepreneur, Lucinda White, has earned herself a place in the final line-up of The Mumpreneur Awards, an annual ceremony aimed at celebrating parents throughout the UK who manage the difficult task of juggling business with family life. The mother of 2 from Chesterfield, runs Pure Awards Creative, a bespoke award writing company for entrepreneurs and companies across the UK.

Lucinda has been shortlisted for the Pillar category, which is open to businesses who support others in some way, either business to business support or assistance to the public.

Having rebranded to Pure Awards Creative earlier this year, Lucinda has gone from strength to strength helping others win awards and reach the finals; but she hopes she has what it takes to walk away with the prize for herself this time!

As well as being shortlisted for this category, Lucinda is also in with a chance of winning the title of The Inspirational Business Mum 2015, which will be awarded to the mum who is an inspiration to all women in business, and could walk away with a fantastic prize.

Having reached the finals of The Mumpreneur Awards, Lucinda said “I am delighted to have been recognised for my achievements these awards. It’s wonderful when my clients win, but I'm really excited to find out if I’ll be the winner on this occasion!”

Judging Lucinda’s entry will be a panel of top entrepreneurs but she'll have to wait until 14th November, when the winners will be announced at The Mumpreneur Conference and Awards, being held at the Heart of England Center in Warwickshire.

This event is open to all parents who juggle family and business, and also for those interested in taking the plunge and starting up. Tickets prices start at just £59, and can be purchased through the Mumpreneur UK website, where you'll find a whole range of resources and information for business mums

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Notes to Editors

1. For more information on Pure Awards Creative, email Lucinda White on

2. For more information on The Mumpreneur Conference & Awards 2015, contact Laura Rigney via email

3. Photographs - available on request

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Award writer and trainer working with outstanding professional service companies and entrepreneurs to give them the recognition they deserve through awards!

We write award entries, manage PR campaigns and write bids.

Also guest speaker and award judge.