FOR IMMEDIATE RELEASE
Press Release: 12th October 2015
HOW TO TURN UP THE HEAT & STAY ACTIVE IN THE COLDER MONTHS
Here’s a worrying statistic: 46% of UK adults* say they are active just once a month or less! (*of 2000 UK adults surveyed in activbod YouGov survey. Sept 2015). Determined not to see that figure rise as we go into the colder months, activbod know how to Turn up the Heat and help get everyone active.
activbod’s ‘Turn up the Heat roller gel’ is a hands free muscle rub which can be used to warm up before exercise and soothe post workout. Pop this on before your workout and the ginger, rosemary and vanillyl will gently warm your muscles so you’re ready to face the elements. Use it again when you return from the cold and the arnica and allantoin will help soothe and relieve tension.
This body and skin care range is specifically designed to help the body prepare for exercise, recover quicker and to encourage an active lifestyle. It won’t only give you the extra nudge you need to get out the door but might just help someone else do too. Dedicated to making a difference, activbod is currently being registered as a social enterprise with a significant proportion of profits going into improving sporting facilities.
Founded by Lara Morgan - entrepreneur, triathlete and mother of three – activbod’s mission is to encourage, inspire and reward active lifestyles. With some of the country’s most inspiring sports-people championing the brand, this is one start-up serious about raising the nation’s heart rate!
Find out more about activbod and their mission and to shop the full range of products visit www.activbod.com or follow @iamactivbod on social media.
*of 2068 GB adults surveyed in activbod YouGov survey. 15th-16th Sept 2015. The survey was carried out online and the figures have been weighted and are representative of all GB adults aged 18+
FOR ENQUIRIES, PHOTO, INTERVIEW AND SAMPLE REQUESTS PLEASE CONTACT
Claire Sankey – Chief Cheerleader - firstname.lastname@example.org - 07808322139
NOTES TO EDITORS:
activbod launched in January 2015 and is available online from www.activbod.com. For a full list of stockists visit www.activbod.com/our-stockists
The products RRPs range from £5.00 - £12.00
activbod proudly supports the work of the Women's Sport Trust (WST) who receive 10% of net profits.
Lara Morgan – activbod Founder
Lara Morgan - entrepreneur, triathlete and mother of three, she is best known for growing Pacific Direct, from start-up to successful exit 17 years later. She now invests her time in fast growth companies and represents UKTI as an Export Ambassador, having previously exported to 110 countries. She’s also an expert in leadership and developing talent having learnt through her own experiences of employing 500 employees in an open fast growth sales culture.
Chief Cheerleader (PR Manager)
06 Oct 2015 09:00
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