A groundbreaking book seeking to address the problems of near-zero interest rates has just been released by a world respected Economist.

Escape from the Central Bank Trap, by Daniel Lacalle, launched earlier this month and focuses in on the problems caused by interest rates and QE whilst promoting the idea of a balanced budget.

Commenting on the current economic situation the world finds itself in, Lacalle stated “In my considered opinion the United States needs to take the first step, defending sound money and a balanced budget, recovering the middle-class by focusing on increasing disposable income, and supporting productivity growth.”

The book also examines the regulation of financial services. Lacalle volunteers that simply “producing hundreds of pages of new rules every week does not mitigate the inherent risks. No amount of regulation limits the impact of artificial money creation and the manipulation of rates”.

In a critique of European politicians, Lacalle goes on to claim that they “just do not understand that banks cannot reduce debt and expand credit everywhere at the same time”.

Daniel Lacalle, who in 2016 was named as one of the 20 most influential economists in the world by, then goes on to talk about the global financial crisis of 2008, claiming that it “did not come from lack of stimulus, but from excess of it”, adding that “cheap money calls for cheap and poor action”.

The book also seeks to supplement Lacalle’s aims of differentiating between positive and negative inflation, deflation and disinflation, and explaining how disinflation can actually be caused because of positive improvements, such as better technology and increasing productivity.

With more than 25 years experience in economics, energy and finance and being a regular contributor with CNBC, El Español and The Wall Street Journal, Lacalle is also the author of the best-selling book ‘Life In The Financial Markets’ and co-author of ‘The Energy World Is Flat’, both of which have been published in numerous languages.

Escape from the Central Bank Trap, by Daniel Lacalle is a welcome honest view of the developed economies of the world today and an intriguing perspective from a leading economist on how they can survive.

Notes to editors:

• For media comment and interviews contact Derin Cag on 02071750858 or email

• For more information about Daniel Lacalle and his new book visit

• A press-copy of the book is available at

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Derin Cag is the founder of Richtopia and co-founder of Marketing Runners and Blockchain Age. Richtopia's mission is to enrich lives using innovative information, with an ultimate vision in alignment with the UNDP's Sustainable Development Goals.

Derin is a thought-leader, growth hacker, and author of e-books. He is also a guest lecturer at INSEEC Group / University of Monaco. Additionally, Derin is the Global Influence Advisor at blockchain technology startup Humaniq.

Derin is regularly invited to speak at international conferences on topics including the implications of the fourth industrial revolution, digital transformation, AI, IoT, blockchain, crypto-currencies and social entrepreneurship. Derin finds global trends and disruptive technologies for making the world a better place of particular interest.

Derin has had the pleasure of interviewing/being interviewed by global industry experts such as Don Tapscott and Helen Clark for example.

Richtopia was founded in 2014 and has attracted a notable audience including names like Richard Branson, Guy Kawasaki, Brian Tracey, Elif Şafak, and more. Richtopia has been mentioned across various media outlets including Forbes, Fortune, HBR (Harvard), CNN, and others.

In 2015 Derin started Blockchain Age, a decentralised research centre and digital data consultancy for blockchain technology, with Dinis Guarda. The Blockchain Age think tank produces collectively crowdsourced research and big data through top thought-leaders and open source intelligence on how blockchain is set to change specific industries and society.

Derin is also the co-founder of professional services firm Marketing Runners, formed in 2016 with Tim Campbell MBE. Marketing Runners provides advisory and consultancy services on web development, social media marketing, digital asset development/acquisition, video production, public relations and crisis management.