UNDER EMBARGO UNTIL 04 February 2016 13:30
This time last year Penny Dreadful held a stall at Spittlefields Market in the run up to Valentines Day.
It was cold it was a lot of fun and we learned three things.
1. Men are unafraid of pants which look different.
2. However much men like different pants they are not keen to think about buying underwear in any external setting or in sub-freezing weather conditions.
3. Women are not put off by anything getting in the way of buying something they want - sub-freezing weather conditions, an external setting, a product for a man, nothing.
With that important market research in mind, until Valentine's Day we're offering a FREE Man Comb with every pair of unique, tailored, British made Penny Dreadful boxer shorts ordered. The Man Comb is for beards, heads and bottles. A lovely hard wearing British made item which will be kept forever. Both items arrive in a cotton bag.
And for women - give her something more unexpected to sleep in (it's what women were buying Penny boxer shorts for on the market).
You'll find all our original illustrated boxer shorts at www.houseofdreadful.com - they're also available at www.notonthehighstreet.com and www.greatbritishlife.com
Please get in touch if you'd like further information.
Best wishes for a 'Dreadful' Valentine's Day!
Frustrated by the lack of variety and style in men's underwear we started this small Company to design and manufacture tailored boxer shorts, based on a vintage design re-styled for a modern fit. The shorts feature the original illustrations of Sarah Dvojack and are truly unique. Made in Manchester.
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