FOR IMMEDIATE RELEASE
Do you think it's ever possible to find party shoes you can dance in all night? Susannah Davda of The Shoe Consultant Ltd(1) claims it is, but you just need to know what to look for. We asked Susannah for her top tips.
1. Think ahead
Pick a timeless style you can wear again and again. Timeless doesn’t have to mean boring. Plain metallic or glitter in lighter colours will work for next year’s wedding season. If you know you’ll wear your party shoes loads, you could even justify splurging a bit more.
2. Know your heel height
Fish out the heels in your wardrobe you wear the most because they’re sooo comfy. Now measure the heel height (subtracting any platform) and shop with that in mind. If you know you’re a flats girl, don’t feel obliged to opt for heels. You’ll feel smug when you still have your party shoes on, and everyone else is carrying theirs.
3. Get leathered
I don't mean get drunk. I always advise my clients to buy shoes with leather linings, as they absorb perspiration and tend to be fairly breathable. Have you ever found that your feet swell and your shoes get tight and sweaty part way through the night ? Luckily, leather helps you to avoid this discomfort.
4. Keep them on
Select your shoes for staying power. Look for styles with straps, laces, or hidden elastic. Any detail which helps your shoes to stay on your feet with minimal effort will be your friend when you hit the dance floor. Steer clear of court shoes and mules.
5. Be prepared
Bring a selection of plasters in your handbag. A couple of blister plasters and a few fabric ones should do it. If you don’t need them, your friend or the new-friend you made in the loos will.
6. Wear boots!
Let’s face it, winter in the UK is too cold for sandals. Unless you’re going to be indoors all night, a boot could be a clever choice. There are usually fewer places that boots can rub. Ankle boots are still on-trend, and knee-high or over-the-knee boots with a heel give a sexy, cool look.
We're definitely going to put Susannah's tips into action this party season. How about you?
Director, The Shoe Consultant
Tel: +44 (0)7710 872018
The Shoe Consultant helps women, brands and retailers to make better decisions about footwear. It provides VIP services for busy women who need help finding comfortable, beautiful shoes, and consultancy and training to businesses.
The founder and director of The Shoe Consultant, Susannah Davda, believes that shoes should be both comfortable and beautiful. With over 19 years' experience in the footwear industry and a BA (Hons) in Footwear Design, she has in depth knowledge of women's shoes. From how to make a shoe from scratch, to how to market it, sell it, and price it, Susannah is the go-to person for footwear brands and start-ups needing advice.
With a popular blog, two published books, and regular speaking engagements including BBC radio and ITV News, mum of one Susannah is fast becoming the most sought after shoe expert in the UK.
14 Aug 2017 11:45
11 Apr 2017 16:30
21 Mar 2017 06:15
13 Mar 2017 13:00
06 Mar 2017 05:45
For more information on JournoLink and how to receive more content like this, please visit https://journolink.com/journalists.