Posted by JournoLink in Business Tips on 09 Jun 2015 14:00
The importance of brand identity for an SME cannot be understated. Traditionally, word of mouth was how a new business established itself and its reputation, and it is fundamentally no different in today's fast-paced world. Therefore, PR for SME is a pressing need.
Posted by JournoLink in Business Tips on 08 May 2015 17:30
Journolink spent the night tracking the election, speaking to the influencers and businesses as the results came in. So what are the issues that they honed in on and what can we expect the winning politicians to focus on for small businesses and start-ups?
Posted by JournoLink in Business Tips on 01 Apr 2015 10:45
Conquering your fears might just be the boldest move to small business success, as those who do, ultimately write history.
Posted by JournoLink in Business Tips on 09 Mar 2015 14:30
How to brand yourself consistently throughout campaign stages, build trust with your audience and maintain the positive relationship. Presenting a Social Media presence that stands true to the connected audience.
Posted by JournoLink in Business Tips on 03 Mar 2015 12:30
What is your audience’s dramatic question? What problems can you be the solution to? Create through an innovative way and be the answer to those questions.
Posted by JournoLink in Business Tips on 10 Feb 2015 15:00
Top tips on attracting journalists to your content. Creating and executing a Press Release that is at optimal quality.
Posted by JournoLink in Announcements on 06 Dec 2014 12:00
Cynical lot these big businesses who think they can barge into the Christmas wallets before the backbone small businesses in the high street have a chance to prove that localness and service actually counts for more than a scrap in a queue, a mass market product and a fight to get a refund when it goes wrong.
Posted by JournoLink in Announcements on 05 Dec 2014 10:15
As part of the programme of initiatives for Small Business Saturday, The Prince’s Trust Scotland is working with Journolink to provide help to young businesses in Scotland to promote their success stories.
Posted by JournoLink in Business Tips on 01 Oct 2014 11:00
10 Words to avoid using when writing a press release.