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4 easy steps to 'Do it Yourself' PR

Posted by JournoLink in Business Tips on 16 Feb 2016 11:00

So what’s the secret to going it alone and getting good value from 'Do It Yourself' PR? Let's start with the what, when, who and the how, and get you up-to-scratch on the latest tips.

Why you should be using PR as a marketing tool today

Posted by JournoLink in Business Tips on 09 Feb 2016 10:45

Small business owners often spend large amounts of money on marketing tools and strategies, but what if they were told that media success does not translate to widespread recognition or even business credibility?

How to pitch to a journalist and their crowded inbox

Posted by JournoLink in Business Tips on 05 Feb 2016 10:30

From personalisation to a killer headline, here are some helpful tips on catching a journalist’s attention and ensuring they avoid the delete button.

What these 4 PR case studies can teach you as a small business

Posted by JournoLink in Business Tips on 28 Jan 2016 10:00

Ever wondered what PR strategies other businesses have used to gain exposure on a particular product launch or an important issue? Here are 4 successful PR case studies, why they were effective and how you can learn from them for your small business.

7 valuable tips we learnt at Journo Question Time

Posted by JournoLink in Events on 22 Jan 2016 15:00

With journalists from BBC Business News, The Times, Business Matters, The Fintech Times speaking on the panel, and over 30 small businesses armed with a variety of PR questions, we found 7 creative ways to grab a journalist’s attention when sharing content...

Give your PR a Health Check this January

Posted by JournoLink in Business Tips on 19 Jan 2016 11:00

Take a read before you write your To Do Lists this January, with this ‘PR Health Check’ getting you and your small business ready to start raising brand awareness throughout the new year.

3 ways to start implementing PR into your daily routine

Posted by JournoLink in Business Tips on 15 Jan 2016 13:45

3 easy hacks to help you actively PR your business and save time whilst doing so.

Kick off your PR on Micro Biz Matters Day 2016

Posted by JournoLink in Business Tips on 08 Jan 2016 11:00

JournoLink is supporting the second annual Micro Biz Matters Day, celebrating the UK’s emerging micro businesses and helping them to take their business to new heights in 2016. As PR sponsor of the event and Micro Biz champion, we wanted to give you and your Micro Business 8 key tips to help you on your PR journey in 2016. Happy #MicroBizMattersDay!

8 reasons why the UK needs your micro business

Posted by JournoLink in Business Tips on 05 Jan 2016 12:00

8 fact-driven reasons why the UK needs its army of entrepreneurs and micro business owners

5 ways to rock your PR on Cyber Monday

Posted by JournoLink in Business Tips on 25 Nov 2015 12:30

Cyber Monday will see a frenzy of commercial activity on line. Last year saw sales topping £700m in the UK with 267,370 logging on for on line deals by 6pm according to shopping tracker PCA . Invented in 2005 by the National Retail Federation of America to encourage on line sales after Thanksgiving Friday, it grew there year on year and within 5 years had become the biggest on line shopping day in the year.