Business Tips
To be successful with your PR strategy, you need to plan ahead. Have you prepared your messages for your audiences? Have you checked a calendar? Here is a checklist to ensure your PR plan is ready.
A PR strategy, like any marketing channel, needs to be prepared early. You need to define your audiences, your messages according to what will happen in your business and, even more importantly, according to what will happen in your industry. That's the only way you can expect good results from your campaign. You are not sure if your PR plan is ready? We have prepared for you a PR checklist to help you.
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Written By: Camilla Holroyd, Media Relations Executive
Camilla is the all-important portal between JournoLink's businesses and journalists; connecting them on a daily basis through press releases, Twitter engagements and editorial requests.Easy-to-use, easy-to-learn publicity software built for small businesses.
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