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What is 'newsworthy' in the digital era?

Posted by JournoLink in Business Tips on 21 Jul 2017 10:15

The digital world has completely changed the rules of PR. Who to talk to? What story to tell? What is now newsworthy? We explain it here.

7 tips to take away from Soulful PR Live 2017

Posted by JournoLink in Events on 14 Jul 2017 16:00

Camilla Holroyd shares her seven top tips to take away from Janet Murray's Soulful PR Live event.

Four reasons why you should apply for awards

Posted by JournoLink in Business Tips on 06 Jul 2017 15:30

Applying for awards is a great way to draw attention to your business. Have you thought about including that in your marketing efforts? Read 4 reasons why you should.

3 smart ways to establish contact with a blogger, vlogger or influencer

Posted by JournoLink in Business Tips on 29 Jun 2017 12:45

With the rise of social media and blogs it is important to build relationships with bloggers, vloggers and influencers. However, many small business owners often struggle with how to make the initial contact. Read this blog to find out three simple ways.

WWWWH: What questions should your press release answer?

Posted by JournoLink in Business Tips on 21 Jun 2017 11:15

What questions should your press release answer to? You have probably often heard of the WWWWH. How can you make sure it matches with journalists' expectations?

5 opportunities to write a press release

Posted by JournoLink in Business Tips on 13 Jun 2017 14:30

getting inspiration for your press releases, especially on a long-term scale can be challenging. Seasons and trends and help, the key is to identify the opportunities.

How to plan a PR launch

Posted by JournoLink in Business Tips on 13 Jun 2017 09:30

If you’re launching a new product or service, getting press coverage can help get you in front of your ideal customer. But if you don’t have much experience of working with the media, you may be unsure where to start. Read this blog to find out.

8 simple reasons your press release sucked

Posted by JournoLink in Business Tips on 08 Jun 2017 10:30

More often than not it will be small things that put the journalists off your press release. Read our blog to find out 8 simple errors to avoid when writing your release.

Blogger, influencer, vlogger, trend setter... What's the difference?

Posted by JournoLink in Business Tips on 01 Jun 2017 09:15

With the booming market of new technologies, the media landscape has changed. New types of content producer appeared with it. Read our blog to understand who they are.

How to build long-term relationships with bloggers and influencers

Posted by JournoLink in Business Tips on 25 May 2017 15:00

Building relationships with bloggers and influencers is one of the key parts of a successful PR strategy. Read our top tips to approach them.