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How to build long-term relationships with bloggers and influencers

Posted by JournoLink in Business Tips on 25 May 2017 15:00

Building relationships with bloggers and influencers is one of the key of a successful PR strategy. Read our top tips to approach them.

How to distribute your press releases in order to reach your target publications

Posted by JournoLink in Business Tips on 23 May 2017 14:00

There are different ways of distributing a press release. Read our article to opt for the best option for you, depending on your resources.

Is PR worth it for your small business?

Posted by JournoLink in Business Tips on 18 May 2017 11:15

Is PR worth it or not? Many small businesses ask this question as public relations can sometimes have a poor reputation. Find out why the answer is definitely yes thanks to this blog.

3 PR fails to learn from

Posted by JournoLink in Business Tips on 16 May 2017 09:00

A PR fail can have a very negative impact on your business reputation. Follow our tips to avoid this kind of situation.

Case study: 5 ways I work with influencers in the 40+ fashion market

Posted by JournoLink in Guest Blogger on 11 May 2017 09:15

Working with influencers has become essential for businesses, especially in the fashion industry. Depending on your target audience, you need to adapt your strategy. Our guest blogger, Jacynth, share her experience here.

Why didn't I get coverage?

Posted by JournoLink in Business Tips on 09 May 2017 10:15

To improve your PR strategy and get coverage, it's important to understand the reasons why you didn't get coverage the last time you sent a story out. Here are nine potential reasons why.

How to use PR to promote your green business

Posted by JournoLink in Business Tips on 04 May 2017 17:15

Promoting your green business through PR is a great way to build your brand profile and increase your credibility. Find out how.

How to use PR to increase awareness about your charity

Posted by JournoLink in Business Tips on 03 May 2017 10:15

For a charity, PR has always been a great way to increase awareness about it. Find out why and how you can use PR for yours.

How PR can help you increase your sales significantly

Posted by JournoLink in Business Tips on 27 Apr 2017 15:15

Did you know that PR can help you increase your sales significantly? Find out why and how.

Crisis management: Is your business ready in case of trouble?

Posted by JournoLink in Business Tips on 25 Apr 2017 09:15

Have you prepared a crisis management in case of trouble? Too many businesses are unprepared for a potential crisis. Yet, it happens more often than you think...